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Not only selling coffee, the first Costa WeChat Pay flagship store wants to play

Not only selling coffee, the first Costa WeChat Pay flagship store wants to play "social consumption".

Unlike using a fully automatic coffee machine, Costa always insists on making coffee by hand, giving customers the most mellow taste. However, the quality of this kind of slow workers is different from the pace of life in pursuit of speed. How to make customers enjoy the highest quality coffee in the shortest time, Costa has found a breakthrough with the help of mobile payment tools. This is located in Xinguang, Beijing.

2016-05-27
Why can a cup of coffee sell so well?

Why can a cup of coffee sell so well?

For many young people in the United States and around the world, Starbucks is not just a cup of coffee, but a popular way of life. They lined up quietly, took a cup of coffee from a young, smiling clerk, sat on the sofa, listened to music and enjoyed a little time. Bill is the one who injected this leisurely, fast and warm coffee culture into American life. Gates

2015-07-20
Founder of Starbucks: how to sell a cup of coffee so hot

Founder of Starbucks: how to sell a cup of coffee so hot

For many young people in the United States and around the world, Starbucks is not just a cup of coffee, but a popular way of life. They lined up quietly, took a cup of coffee from a young, smiling clerk, sat on the sofa, listened to music and enjoyed a little time. Bill is the one who injected this leisurely, fast and warm coffee culture into American life. Gates

2014-12-03
Talking about Starbucks' Coffee Culture

Talking about Starbucks' Coffee Culture

Starbucks International Coffee Co., Ltd., is the leading roaster and retailer in North America, and its Starbucks specialty coffee is also a well-known brand in the region. Starbucks ranked 88th among the 100 best brands in the world in 2001 by BusinessWeek. Compared with the top brand value of Coca-Cola ($68.9 billion), Starbucks' brand value (1.8 billion)

2014-05-22
Café style clothing store appeared in Fuzhou

Café style clothing store appeared in Fuzhou

Facing the aggressive price war of online stores, traditional enterprises choose to expand the space of the leisure area of terminal stores, make clothing stores clubhouse, and support various value-added services, and use experience marketing to improve the traffic conversion rate of stores.

2014-06-05
Coffee, New York's first Japanese maid, enters Chinatown

Coffee, New York's first Japanese maid, enters Chinatown

The first maid cafe in New York officially opened in Chinatown on August 18, 2013. Here, people can experience Japanese culture from the west coast of the Pacific Ocean.

2014-06-05
Human resources management and allocation of certified baristas to be run by the owner of the coffee shop

Human resources management and allocation of certified baristas to be run by the owner of the coffee shop

Lack of experience leads to poor customer experience, it is difficult to train regular customers; due to unprofessional, do not pay attention to quality, excessive cost control leads to inferior products, poor customer experience, and affect coffee shops irreparable business decision-making mistakes; seemingly inconspicuous problems like this actually exist in most coffee shops, today we are going to talk about hiring and managing staff in cafes. Usually coffee

2016-07-01
How much is Starbucks Coffee beans? characteristics of Starbucks Coffee beans

How much is Starbucks Coffee beans? characteristics of Starbucks Coffee beans

Starbucks can develop one of the world's oldest commodities, Starbucks Coffee, into a distinctive, lasting, high value-added brand, which is inseparable from the experience culture and unique marketing methods it adhered to at the beginning of its business. Starbucks' success does not lie in the excellent quality of its coffee. The infection of relaxed and warm atmosphere is the only thing that Starbucks wins.

2016-05-05
On Starbucks Coffee Culture Starbucks International Coffee Co., Ltd.

On Starbucks Coffee Culture Starbucks International Coffee Co., Ltd.

Starbucks International Coffee Co., Ltd., is the leading roaster and retailer in North America, and its Starbucks specialty coffee is also a well-known brand in the region. Starbucks ranked 88th among the 100 best brands in the world in 2001 by BusinessWeek. Compared with the top brand value of Coca-Cola ($68.9 billion), Starbucks' brand value (1.8 billion)

2015-08-14
Common sense of Coffee Culture talk about Starbucks Coffee Culture

Common sense of Coffee Culture talk about Starbucks Coffee Culture

Starbucks International Coffee Co., Ltd., is the leading roaster and retailer in North America, and its Starbucks specialty coffee is also a well-known brand in the region. Starbucks ranked 88th among the 100 best brands in the world in 2001 by BusinessWeek. Compared with the top brand value of Coca-Cola ($68.9 billion), Starbucks' brand value (1.8 billion)

2015-06-13
How big is the market for cafes? Express Hotel should also be involved in 7 days.

How big is the market for cafes? Express Hotel should also be involved in 7 days.

Guide to Ka Xiang: in the increasingly mature domestic coffee market, all enterprises want to get involved in the coffee industry and get a piece of the pie. Watching the coffee accompany you and finally withdraw quickly because of mismanagement, why do entrepreneurs still go to this circle? Let's see what the chairman of Express Hotel says. As Platinum Tao Group, which has the largest number of hotel brands in China and focuses on experiencing consumer innovation, it began in October last year.

2015-09-12
The price of Starbucks coffee beans how much is Starbucks coffee how much is a cup of Starbucks coffee

The price of Starbucks coffee beans how much is Starbucks coffee how much is a cup of Starbucks coffee

Starbucks can develop one of the world's oldest commodities, Starbucks Coffee, into a distinctive, lasting, high value-added brand, which is inseparable from the experience culture and unique marketing methods it adhered to at the beginning of its business. Starbucks' success does not lie in the excellent quality of its coffee. The infection of relaxed and warm atmosphere is the only thing that Starbucks wins.

2016-05-08
Starbucks'

Starbucks'"chief digital officer" digital business strategy is as important as selling coffee

Starbucks was one of the first brands to set up a chief digital officer, and for the company, digital business strategy is as important as selling coffee. By 2015, consulting firm Gartner predicts that 25 per cent of companies will have chief digital officers (Chief Digital Officer, hereinafter referred to as CDO). In fact, this is a natural development in the organizational structure of the enterprise: 70% of the respondents

2016-07-13
Why do coffee shops train baristas when coffee industry develops?

Why do coffee shops train baristas when coffee industry develops?

It is difficult to talk about how to train baristas in two hours, and there is no time to explain the importance of training baristas. Recently in Vienna, the European Fine Coffee Association (SCAE) convened a conference attended by professionally certified baristas, and I was invited to give a lecture on barista training strategies. I have been a trainer for more than 30 years, from work experience

2015-01-12
Independent coffee shop management experience sharing how to open a coffee shop the risk of opening a coffee shop

Independent coffee shop management experience sharing how to open a coffee shop the risk of opening a coffee shop

1. If you set aside a way to run a restaurant, you are bound to face the risk of failure. If the business is still not smooth for a year, you should be ready to close the business at any time and sell all the kitchen equipment. Most kitchen equipment can only be leased for a period of one year at the beginning. After a year, it is never too late to buy after the business is on track, so the cash flow will

2016-06-15
Recommended by community cafes

Recommended by community cafes

The owner, nina, is a beautiful girl with a beautiful smile. She majored in hotel management and has 2 years experience as a barista. I define this community cafe as a neighbor. Nina told Sister Fang. To tell you the truth, when I heard the word community coffee, Sister Coffee was sweating. At present, there is an upsurge of community commerce, such as integration of different industries, collaborative procurement, multi-channel landing and so on, which sounds like a deep routine. But yes.

2016-06-08
From the bank coffee mix to see the change of city commercial bank

From the bank coffee mix to see the change of city commercial bank

Influenced by the rise of Internet finance, recent attempts by banks to transform their services and channels have become increasingly active. An interesting phenomenon is the frequent cross-border convergence between coffee and banks. After China Merchants Bank launched China Merchants Bank Coffee Bank in a high-profile manner, in the field of urban commercial banks, China Resources Bank's coffee bank operated in Shenzhen in a low-key manner has gradually attracted attention from all walks of life. June 30,

2014-07-16
Challenge Starbucks, small coffee can make a big difference.

Challenge Starbucks, small coffee can make a big difference.

With the increasing prosperity of our economy, cafes are springing up like bamboo shoots after a spring rain. There are all kinds of coffee shops in the CBD business district, office district and even the streets of residential areas in first-tier cities.

2014-05-26
Starbucks is perfect for your third space.

Starbucks is perfect for your third space.

The world's most wonderful coffee experience and leisure culture seems to be found here, a cup of Starbucks in hand, you will also give people a strong vision of slow life. Today, Starbucks, which has set off a collision between tradition and modernity around the world, has applied this brand-new concept to store design, blending east and west to create a unique coffee experience. Beijing Sanlitun Village Unique Capital

2014-04-27

"I love coffee" online game to create a popular cafe

"I LVOE COFFEE" is a highly interactive game that allows players to learn to open a store. The cute characters and funny customer expressions in the game make Korean players crazy.

2014-06-04
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